About WelcomePath
We're on a mission to help senior living communities connect with families through modern, compassionate marketing tools.
Making Senior Living Marketing Human Again
At WelcomePath, we understand that choosing a senior living community is one of the most important decisions a family can make. That's why we've built tools that help communities tell their story authentically and connect with families at the moments that matter most.
Our platform combines powerful marketing automation with intuitive design tools, making it easy for communities of any size to create professional, engaging experiences without needing a technical background.
What Drives Us
Compassion First
Every feature we build starts with empathy for families navigating difficult decisions and communities dedicated to care.
Simplicity
Powerful doesn't have to mean complicated. We design tools that anyone can use, regardless of technical skill.
Trust & Privacy
We handle sensitive family information with the utmost care and maintain the highest standards of data protection.
Results Matter
We measure our success by yours. Our tools are built to deliver real, measurable improvements in occupancy and engagement.
Built by People Who Understand
WelcomePath was founded by a team with deep roots in both senior living and marketing technology. We saw firsthand how communities struggled with outdated tools that weren't built for their unique needs.
Generic marketing platforms don't understand the senior living journey. They're designed for e-commerce and B2B sales, not for families seeking care for their loved ones. We built WelcomePath to change that.
Today, we're proud to serve communities across the country, helping them welcome new residents while maintaining the personal touch that makes each community special.
The People Behind WelcomePath
A dedicated team passionate about senior living and technology.
Sarah Mitchell
CEO & Co-Founder
Former senior living administrator with 15 years of industry experience.
David Chen
CTO & Co-Founder
Marketing automation expert who led product at two successful startups.
Maria Rodriguez
Head of Customer Success
Dedicated to ensuring every community achieves their marketing goals.
James Wilson
Lead Designer
Creates intuitive experiences that make complex tasks feel simple.
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